London (UK), December 2025 - Following the acquisition of Kineo by Mindtools in May 2025, the combined organization will now move forward under the name Mindtools Kineo.
Mindtools Kineo, the newly formed brand that brings together the strengths and reputations of both organizations, has announced its unified identity and strategic direction as it enters a new era, empowering employees to thrive and perform in a fast-changing global workplace.
Shabnam Shahani, CEO at Mindtools Kineo said: "Keeping the two names retains the legacy of both companies and our shared commitment to providing an end-to-end solution that blends behavioural science, scalable technology, and global reach to deliver measurable business impact."
To bring this offer to market, Mindtools Kineo will focus on three complementary solution lines:
The new brand captures the energy and ambition of Mindtools Kineo’s next chapter. With a contemporary design, vibrant palette, and unified aesthetic, it embodies expertise, innovation, openness, and dynamism, characteristics that drive Mindtools Kineo’s mission.
The new brand will be rolled out across digital platforms, learning solutions, and customer communications over the coming months.
