Interactive Business Festival

hub.berlin Shows What "Digital First" Means

Berlin (GER), November 2017 - In the future, digital technologies will play a decisive role in the success of businesses in all sectors and will shape our society. But how can big data, blockchain, artificial intelligence, or virtual reality be applied today? One hundred and thirty top-class speakers will answer these and the many more questions of digitisation at hub.berlin, 28 November. 

"Inspiration from digital masterminds, hands-on technology, and practical advice for your own company - that's what hub.berlin is all about," says Bitkom CEO Dr. Bernhard Rohleder. "hub.berlin brings together startups and global players with SMEs, scientists, and politicians."

The sixth hub.berlin takes place in the 'Station Berlin'. Speakers will include

  • Federal Minister of Economics Brigitte Zypries
  • Frank Appel, CEO Deutsche Post DHL Group
  • Carsten Kengeter, CEO Deutsche Börse
  • Peter Terium, CEO Innogy SE.

Exciting insights will also be provided by

  • Miriam Wohlfarth, Founder and Managing Director RatePAY
  • Fabian Schmitt, Senior Vice President, Technical Development E-Mobility Deutsche Post DHL Group
  • John Underkoffler, Founder and CEO Oblong Industries
  • Sabine Eckhardt, CCO ProSiebenSat.1 Media
  • Dominic Eskofier, Head of Virtual Reality NVIDIA
  • James Hairston, Head of Public Policy Oculus
  • and many more

Five hundred startups and 2,500 participants are expected. In addition to keynotes and discussions on seven stages, there will be two areas with practice-oriented workshops. Furthermore, for the first time, the venue will include a dedicated policy arena in which topics such as digital society, democracy in the digital age and the digitization processes of globalization will be discussed with politicians from Germany and Europe.

"Digital first must be the political motto for Germany and Europe in the coming years," says Rohleder. "We need an open and critical exchange among companies, society, and politics. Digitization is not a natural phenomenon; it is something we all shape."

Additionally, ten artists will present their work at the newly created Digital Arts Lab of hub.berlin, where interaction among digitization, technology, and art play a central role.

The hub.berlin is supported by Accenture, Deutsche Telekom, and KPMG.